Open the door to new opportunities.

Business marketing and submissions are our core areas of expertise.

Learn more below.

Business Marketing

STRATEGY

“We’re not sure what specific marketing activities we should be investing in.”

“Our project pipeline is patchy - it’s either boom or bust.”

Are you relying on hope, word of mouth and tendering to clients who probably aren’t aware of your business to maintain your project pipeline? Do you struggle to explain the value your business can bring to a project? You’re not alone.
Not many business leaders in this industry possess the niche marketing expertise required to have all of the answers. And nor should you. You’re busy making a valuable contribution to the built environment as an architect, landscape architect, specialist consultant, property developer or some other related product or service.
As you may have already realised, effective marketing doesn’t just happen. Marketing activities must be aligned with your business strategy and designed to help you achieve your business objectives. Knowing how to present your business competitively and where to spend your available marketing budget requires specialist expertise, analysis and planning.
At New Doors, this is what gets us excited, and what we do well. We can work with you to craft a marketing strategy that sets you up for success, through:
- Defining your business objectives;
- Defining your target audiences;
- Developing a compelling and differentiating pitch;
- Identifying how your portfolio and expertise an be leveraged to promote your business; and
- Identifying and establishing the foundational tools, systems and communications materials you need in place to support consistent and effective marketing.
Would you like to know more about our process, expertise and pricing model? Contact us to chat about your needs.

IMPLEMENTATION

“We find it hard to implement marketing activities consistently.”

“I don’t have time to learn about social media.”

Posting intermittently on social media, achieving an odd piece of coverage in a design industry publication, and even being recognised via industry awards does not constitute effective marketing.
Effective marketing requires consistent and targeted activity across multiple channels that your clients interact with. Our aim is for your prospective clients to be aware of your business, cognisant of the value of your services and motivated to work with you.
We ensure implementation is aligned with your available budget, developing a tailored package of monthly marketing activities that keep your business front of mind.
Our capabilities are broad and diverse, allowing us to provide fully integrated marketing communications spanning diverse media types. We’re also happy to collaborate with consultants you may have existing relationships with such as website and graphic designers.
Our capabilities:
- Copywriting, including thought leadership, promotional articles, project descriptions, staff bios, capability statements and much more
- Social media campaigns, content development and management
- Social media advertising
- Email marketing
- Website design and development
- Graphic design
Would you like to know more about our process, expertise and pricing model? Contact us to chat about your needs.

Submissions

TENDERS

“We haven’t done any/many tenders before.”

“We don’t have the resources to bid for all the opportunities we have available.”

“We’d like to produce better quality tender submissions.”

“It’s difficult to both write tenders and keep up with our project work.”

Think of us as a tendering swiss-army knife; a focused outsourced team with a range of expertise to plug into your business. We collaborate with you to deliver strategic, beautifully written and typeset tender submissions that position your business as a serious contender.
Combining our skills in tender research and strategy development, response coordination, writing and document design, we work in step with your team to achieve highly professional and competitive tender submissions.
From the moment we are appointed we become part of your team, framing your submission to capture your unique value, removing the stress from the process, and ensuring we hit the deadline with professionalism and good humour.
Importantly, we are experienced and knowledgeable built environment writers who are familiar with diverse building typologies and current trends.
Whether you’re a large and established business, a one-person band, or somewhere in between, we can help you develop tender responses that open doors to new opportunities.
- Strategy development - we will position your business for success by developing a clear value proposition
- Coordination - internal, joint venture and subconsultant inputs
- Writing - we can interview your subject matter experts and develop responses to the criteria that reflect your value proposition
- Design and typesetting - we can develop attractive submission templates and typeset your response
Would you like to know more about our process, expertise and pricing model? Contact us to chat about your needs.

AWARDS

Award submissions require a large commitment of time and energy to complete. And they can have a habit of converging at similar times of the year causing even more pressure.

At New Doors we have experience with developing award criteria responses for a range of Australian and international awards programs. We are familiar with a large cross section of building and precinct typologies and the evolving trends that are shaping these spaces.
Our experienced writers will interview you about your project/s and develop written responses on your behalf. We are experts at linking design concepts and solutions with real world needs and illustrating why your projects make aesthetic, social, economic and environmental sense.
Would you like to know more about our process, expertise and pricing model? Contact us to chat about your needs.